Shutting down its Twitter, Facebook and Instagram pages: No business impact
Excellent perspective on the use of social media in the corporate world.
Read ►News & Publications
Digital
Facebook forgot about the golden goose of connecting people together
Excellent article about the recent changes in Facebook news feed. I will cite one sentence from Ritson but encourage to read all the article: “Zuckerberg has realised that Facebook has lost its way. Somewhere among the golden eggs of billion-dollar profits and advertising income, Facebook forgot about the golden goose of connecting people together.”
Read ►(In French only) Pub. digitale : faut-il dépenser autant ?
Regardez de près comment vos euros dépensés en bannières se réduisent à des centimes et ne perdez pas de vue les fondamentaux. Explications de Michel Sara, fondateur de ROI\marketing.
Read ►(in French only) Social media is… social media
Michel Sara, guest sepaker at Assises de la Promotion in Paris, March 2016 Social media is… social media (in French) from ROI\marketing
Read ►(In French only) Social media : quelle juste place ?
La réponse de Michel Sara à Ghislain Tenneson, co-Directeur du planning stratégique de l’agence Marcel
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